Wednesday, January 6, 2010

SHAHRUKH KHAN to perform at Apsara Producers Guild Awards on 8th Jan 2010 at Chitrakoot Grounds Andheri



The stars will descend at the prestigious Chevrolet Apsara Producers’ Guild Awards to be held on 8th Jan, 2010 at Chitrakoot Grounds, Andheri. The night will see over 30 awards being presented in categories of films and television.

Chevrolet Apsara Producers’ Guild Awards 2009 will have scintillating performances by Shah Rukh Khan who will be performing on stage at an awards ceremony after two years. Saif Ali Khan and the ravishing Kareena Kapoor will add glamour to the night with their performance. Catch the special performance by Vidya Balan and Arshad Warsi as they present an exclusive number from the upcoming Ishqiya.

The Television industry is represented in the Best Non-Fiction Series, Best Drama Series (Fiction), Best Director – Fiction, Best Actress and Best Actor in a Drama Series. The three special awards will honour the Best Debutante (Male and Female) for the year 2009 and the Lifetime Achievement Award. The Film Awards are divided into the Technical and Popularcategories.

The year 2009 has proven to be a interesting year for the Indian Film Industry and the Film nominations prove just that, with over 24 films being nominated in various categories, with films like Love Aaj Kal, Kaminey, Wake Up Sid, Rab Ne Bana Di Jodi and Ghajini, among others dominating the nomination categories.

The award winners have been chosen by the Guild’s members through a secret ballot. The Guild Jury members (Film) include stalwarts of the Indian film industry like Ravi Chopra, Ashok Thakeria, John Mathew Mathan, Ketan Desai, Ketan Mehta, Uday Singh, Vinod Pande, Praveen Nischol, Govind Nihalani, Jahnu Barua, Kallpana G. Lajmi, Prem Sagar, Suneel Darshan, Umesh Mehra and Sajid Nadiadwala, who along with the auditors are a part of the selection process. The Guild Jury for the Television awards are Manish Goswami, Anuj Saxena, Sheel Kumar, Jyoti Sagar, Vinta Nanda, Dheeraj Kumar, Sandeep Bhargava and Dr. Akash Khurana.

Speaking on the occasion, Mr. Manmohan Shetty, President of the Guild said, "The Producers’ Guild Awards looks to honor achievers within the fraternity and it is an initiative from the fraternity itself. This stands out as the prime differentiator and makes the Awards special. With this synergy between the Guild and Wizcraft, we are confident that very soon; this will become the most credible amongst awards.”

Sabbas Joseph, Director, Wizcraft International Entertainment Ltd, promoters of the awards said, “We are very proud to be associated with this prestigious award, as the Producers Guild Awards is the only award that is chosen by the core industry itself. TheChevrolet Apsara Producers Guild Awards will showcase a spectacle that comprises of stunning performances by the biggest stars from Indian Cinema. It will emerge this year as one of the most glamorous awards, be it on scale, performances, attendance and presentation."

Ms Ashvini Yardi, Programming Head of COLORS said, “We are honoured to be partnering with The Guild and Wizcraft to broadcast the prestigiousChevrolet Apsara Awards. The awards are an esteemed distinction of being the only awards where peers from the industry recognize and felicitate excellence in the work being done by their contemporaries. COLORS as a general entertainment channel is delighted to bring together stalwarts from the Indian filmand television industry in a joyous commemoration of good work."

The Award has been instituted by the Film and Television Producers Guild of India with an objective to establish a benchmark and a standard for honouring excellence and achievements in the industries. The overwhelming response to the Apsara Film Producers Guild Awards since its inception is a proof of this initiative being well-received. It is a credible, transparent, objective and completely unbiased platform, which had been the prime objective behind instituting the Apsara Film Producers Guild Awards. The Apsara leaves no stone unturned to ensure that these awards establish a standard that parallels the world’s best.

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